Using Your
Digital
Platforms
for Good
In session with
Ami McClure
Meet your Guide
Key Learnings
Your Story Is Your Power
Sharing your authentic story online builds trust and connection—it’s how audiences find themselves in you. Explore: Define American: Immigrants Belong Toolkit
Community Over Virality
Digital influence isn’t about follower count; it’s about cultivating community and purpose-driven storytelling.
Speak with Courage and Care
Using your platform means balancing vulnerability and responsibility, knowing when and how to use your voice for impact.
The Power of Now
Key Learnings
Creators Have Influence and Responsibility
Digital creators are uniquely positioned to shape public discourse. By choosing to address immigration and disinformation, creators can model how platforms can be used for social good.
Define American research unpacks how anti-immigrant narratives thrive on YouTube, and what happens when disinformation replaces trusted sources. Based on Define American's report, this video explains how creators like PragerU gained influence and what's at stake for public understanding.
Anti-Immigrant Narratives Are Coordinated and Harmful
Research-backed insights show that anti-immigrant narratives online are often part of larger, coordinated efforts. These narratives can have real-world consequences beyond the digital space.
→ Explore: Immigration Will Destroy Us & Other Talking Points
Strategy Multiplies Impact.
Authenticity and consistency are key, but so is understanding timing, framing, and tone. Use Define American’s storytelling frameworks to make your message land.
Our Moment
Key Learnings
Use Your Platform with Intention
Advocacy doesn't always mean activism; it can be as simple as sharing a personal story, correcting misinformation, or amplifying the voices of marginalized communities, such as immigrants.
→ Explore: Best Practices for Telling Immigrant Stories
Keep the Momentum Going
The internet moves fast, but sustained impact comes from long-term, values-driven engagement, not just moments of virality.
Shift Culture, One Story at a Time
Digital storytelling is collective work. When creators align on values of inclusion, empathy, and belonging, cultural change follows.
About
Expert Insights
Inoculation Theory Explainer
Content creator Mr. Beat breaks down inoculation theory, explaining how exposing audiences to the tactics behind misinformation can actually make them more resistant to it. He shares how creators can apply this strategy to shift narratives.
Humor in Digital Storytelling
Content creator and comedian Che Guerrero explores how comedy helps make tough truths easier to hear. From radical joy to satire, he shows how humor can be a powerful tool for telling authentic immigrant stories and building connections.
Organizing Through Gaming
Organizer, activist, artist, and gamer Sijal Nasralla explores how gamers can organize for social change
The Influencer
Effect
